Hobbs London, a leading UK bridge brand providing timeless British elegance for smart, busy women. Founded in 1981, Hobbs is an established global affordable luxury brand with a track record of addressing the wardrobe needs of smart, busy women with a focus on luxurious fabrics and quality craftsmanship. Each Hobbs store is designed to reflect the brand’s London heritage and contemporary sensibility.

Hobbs has 190 locations across the UK, USA and Europe with 60 stand-alone stores in the UK. The brand unveils its first store at ifc mall, situated amidst the city’s vibrant business and shopping district in Hong Kong.